SEO & AI Search Consultant
for SaaS and Fintech
Organic growth tied to revenue, not rankings. I help SaaS and fintech companies get found on Google, get recommended by AI assistants and turn that visibility into customers.
Start with a Search Revenue Audit
Featured on
Track record
Search growth measured in revenue
What leading SEO inside SaaS and fintech companies adds up to.
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$11.2M+
ARR driven by search
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10+
Years leading SEO globally
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Top 1%
Vetted SEO expert from Africa
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20+
SaaS and fintech clients
Case studies
Growth measured in customers and revenue
Results from in-house SEO leadership roles.
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WordPress page builder · USA
Beaver Builder 634K → 1M+ Users in 13 months
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Marketing agency · Florida, USA
Growbo $1.2M ARR +37.2% year-over-year growth
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Resume builder · Ireland, global
Resume Examples $80K → $1.3M ARR in 18 months
Activated Insights Fractional SEO Director · 2025 to 2026 3.6x Monthly organic traffic in 18 months
Four software brands, one domain and rankings in decline. I led the recovery end to end: cleaned up the merger, rebuilt the pages that drive demos and built the benchmarking report that became the reference source for home care.
Read case studyMonthly organic traffic22.4K / mo
- 9xOrganic traffic value, $8.9K to $81K a month
- 2,478Keywords on page one, 449 at #1
- 61K → 90.8KBacklinks, 233 from .org domains
- 74%Of organic traffic from non-branded search
Active projects
Where I'm leading search right now
Two fintechs where I own SEO and organic growth today, across Google and AI search.
Active projectPrestmit
Gift cards, crypto and payments · Nigeria and Ghana
Prestmit lets people sell gift cards from 500+ brands, cash out crypto to naira and cedis, buy eSIMs and pay bills. I own its SEO and organic growth across Google and AI search.
- 1M+Users
- +15%Month-over-month gift card trades
Active projectPouchers
Stablecoin-powered payments · Nigeria
Pouchers helps freelancers, remote workers and businesses get paid globally, hold dollars and spend with virtual dollar cards, powered by stablecoins. I own its SEO as it scales out of beta.
- 10K+Users in 6 months
- $500KPre-seed raised, August 2026
Search and AI visibility
Get found and recommended wherever buyers search
Buyers compare options on Google, then ask AI assistants which product to choose. I make sure your brand shows up in both, described accurately and recommended over competitors.
ChatGPT
Where most buyers start product research.
Claude
Trusted by decision-makers for vendor research.
Perplexity
Shows the sources behind every answer.
Google Search
Where buyers compare their options.
AI Overviews and Gemini
Google's AI answer, above every result.
Bing
Powers ChatGPT's live web results.
Included in every Search Revenue Audit: a visibility check across Google and every major AI assistant, competitor gap analysis and the sources shaping each answer.
Case studies
Two ways to work together
Search Revenue Audit
A full audit of your Google and AI search presence, tied to the revenue metrics you report on. SaaS and fintech editions.
- Search Revenue Blueprint: every gap costing you customers, ranked by revenue impact
- Google and AI visibility audit: where you rank and what ChatGPT, Perplexity, Gemini and Claude say about you
- Competitor and trust teardown: where your top 3 rivals win and what buyers find about you
- 90-day action plan: prioritized fixes your team can start on Monday
- Walkthrough and support: a 90-minute team session plus 30 days of answers while you implement
Fractional Head of SEO
Senior SEO leadership without a full-time hire. I own your search strategy and the results, working inside your team.
- Strategy ownership: your SEO and AI search roadmap, reviewed every quarter
- Content quality control: every piece briefed and reviewed before it ships
- Technical priorities: fixes ranked and shipped with your developers
- Revenue reporting: monthly results tied to pipeline, not traffic
- Team building: hire, train and get your SEO and content team up to speed
How it works
From audit to growth in three steps
Blueprint and plan
Delivery session
Every issue ranked by impact and a 90-day plan, walked through with your team.
Execution
Optional
Run the plan with your own team, or bring me in as your Fractional Head of SEO.
Clients Feedback✨
WHO I WORK WITH
Measured by the numbers your business runs on
SaaS
More than traffic. My growth-focused process turns search and AI visibility into qualified pipeline, trial signups and recurring revenue for B2B and B2C software companies.
What I measure
- Qualified pipeline
- Trial signups
- Conversion rate
- Activation
- MRR
Fintech
Built for products where trust decides the signup. My process turns search and AI visibility into qualified signups, completed KYC and funded accounts for financial brands.
What I measure
- Qualified signups
- Conversion rate
- KYC completions
- Funded accounts
- Transaction volume
activation 🔝 || churn rate ⤵️ || retention🔝
Led SEO from the inside, not just advised on it
For 10+ years I’ve led SEO from inside companies across the US, UK, Ireland, Australia and Nigeria, owning the strategy, the team and the revenue number.
A founder's lens: I've built and exited startups, so every recommendation is weighed against revenue and runway
Part of your team: I work alongside founders, product and engineering, not in a silo
Content that scales: writing systems proven with 60+ writers across 7 time zones
The right SEO hires: I help you hire and onboard your SEO and content team, with years of hiring experience behind every pick
F.A.Q.
Frequently Asked Questions
What does AI search visibility mean for my business?
Buyers increasingly ask AI assistants which product to choose. If ChatGPT or Claude names your competitors and not you, you lose customers before they ever reach Google. The audit shows where that's happening and how to fix it.
What do you need from us for the audit?
Read-only access to Google Search Console and your analytics, a short kickoff call and your top three competitors. Most teams spend under two hours on their side.
Do you work with Nigerian companies?
Yes. There’s a Nigeria edition of the Search Revenue Audit, and fractional engagements are available with Nigeria pricing.
Can I skip the audit and go straight to fractional?
Every engagement starts with an audit or an equivalent strategic foundation, so we agree on priorities before you commit to a monthly retainer.
Career timeline
10+ years leading SEO across five markets
Senior search roles across the US, Ireland, Australia and Africa, owning the strategy, the team and the revenue number.
- 2026
Prestmit and Pouchers
SEO Manager
Africa
- 2025
Activated Insights
Fractional SEO Director
Idaho, USA
- 2024
Resume Examples
Global SEO Manager
Dublin, Ireland
- 2022
Grays Rescue
Technical SEO Manager
Australia
- 2021
Growbo
SEO Manager
Florida, USA
- 2021
Comfy Home HVAC
SEO Consultant
Melbourne, Australia
- 2019
Afrilcate
Senior SEO Specialist
Nigeria
- 2017
My UniDreams
SEO Analyst
Nigeria
- 2015
My UniDreams
Junior SEO Specialist
Nigeria
Also trusted by SaaS teams in the USA
- Helpflow
- Prepass
- Impress
Hear from others
SEO-Growth Client Testimonials
Let's work together
Find out where search is costing you customers.
In two weeks you'll know exactly where Google and AI search are losing you signups and revenue, and the order to fix them in.
Start with a Search Revenue Audit- Fixed scope
- Delivered in 2 weeks
- SaaS and fintech editions
Need ongoing leadership instead? Ask about Fractional Head of SEO